2+ week, 4+ day ago  (455+ words) Made by ikigai has launched "Origami", a standalone music catalogue positioned as an alternative model for bespoke music production, as the industry continues to grapple with the trade-off between speed and craft. "Origami" is a curated library of pre-composed tracks…...

1+ mon, 1+ day ago  (263+ words) Marketing-Interactive Rather than opening with a familiar festive montage, Carlsberg's latest Gawai and Kaamatan campaign begins with something more reflective: three films that ask audiences to listen, feel and recognise East Malaysia through its own voices. According to Donevan Chew,…...

2+ week, 5+ day ago  (491+ words) Digital product studio Nightjar has launched a new platform for Love Tilly Group, bringing 11 of Sydney's wine bars, restaurants and bakeries into a single digital destination. The group operates Love, Tilly Devine, Dear Sainte "loise, Ragazzi Wine + Pasta, Palazzo Salato,…...

2+ week, 6+ day ago  (217+ words) Marketing-Interactive Celcom Digi is partnering with Live Nation Malaysia and Tourism Malaysia to launch KL Headline Season 2026, a live entertainment initiative aimed at positioning Kuala Lumpur as a regional concert destination. "Through our partnership with Live Nation for KL Headline…...

2+ week, 4+ day ago  (365+ words) Spotify and Universal Music Group (UMG) are set to launch a new responsible AI-powered tool that will allow Spotify Premium users to create licensed covers and remixes of songs from participating artists and songwriters. The tool, which will be offered…...

1+ mon, 5+ day ago  (152+ words) Spotify may have intended its 20th anniversary campaign to be a sentimental scroll through users" listening habits, but the internet had other plans. While some users obsessed over their first streamed song and all-time favourite artists, others fixated on something far…...

1+ mon, 1+ week ago  (436+ words) Swedish popstar Zara Larsson is making a return to Roblox with a new limited-time virtual concert experience to celebrate the deluxe edition of her Grammy-nominated 2025 album, Midnight Sun. Titled "Zara Larsson's midnight sun world, the immersive experience was created in…...

1+ mon, 3+ day ago  (499+ words) Somersby has leaned further into its "No-nonsense" positioning with the launch of Somersby Light, a lower sugar cider designed for lighter, more effortless social moments, capped off with a fan experience in Kuala Lumpur featuring Yeonjun of TOMORROW X TOGETHER....

2+ mon, 1+ week ago  (423+ words) When Malaysian politician Syed Saddiq Syed Abdul Rahman announced his proposal to local artiste Bella Astillah atop Mount Kinabalu last weekend, the internet was abuzz, with brands and netizens alike congratulating the couple and reacting to the long-speculated confirmation that…...

2+ mon, 3+ week ago  (250+ words) Marketing-Interactive Astro Audio is stepping into the festive music arena this Hari Raya with the launch of its first-ever Raya song and music video, "Inilah Raya" ('This is Raya'), featuring nearly 20 radio announcers from across its Malay radio network. The…...